OUR SERVICES

London Gold Pledge

London Gold is dedicated to ensuring your fulfillment with your jewelry purchase. We pride ourselves in the quality of our jewelry and customer care. We want you to be pleased with every London Gold experience.

With great pleasure, London Gold will clean and inspect your diamond jewelry for free at any time. Your London Gold diamond jewelry is guaranteed to be free of manufacturing defects. We will be happy to repair or replace your purchase if it is defective at no additional cost.

Provided that you wear your diamond jewelry under normal conditions* and allow a London Gold jeweler to inspect your purchase every six months, we promise to service your jewelry and replace or tighten any diamonds that may become loose.

We also assure you that all of our 14 kt gold is at least 58.5 percent pure gold, our 18 kt gold is at least 75 percent pure gold and our platinum is 95 percent pure platinum or higher.

Diamond Trade-up
London Gold is proud to provide you with our diamond trade-up policy. You may trade you London Gold diamond jewelry and receive up to the full original purchase price (less any taxes and setting charges), provided that the new jewelry purchase equals or exceeds the trade-in price by at least double the original purchase price. Along with all of your original documents, your trade-in diamonds and setting must be in the same condition as they were at the time of purchase.

Exchange policy
London Gold will gladly exchange your purchase for at least an equal dollar amount within 10 days of your original purchase date.

10-Day Return Policy
If for any reason you decide not to keep your purchase, you may exchange it or receive a refund as long as the item is unaltered and in its original condition. This policy does not apply to custom-designed jewelry, layaways or special orders.

Our Return Process
Upon receiving your return, the item will be reviewed by our Quality Assurance Department. Please note that items showing signs of wear or those that have been engraved, altered, resized or damaged in any way cannot be accepted for exchange or refund. Some items may be subject to a restocking fee. We will issue a refund from our office within 14 days of your return –OR- you may apply the amount to a London Gold In-Store Credit.

Limitations/Exclusions
This certificate is valid only for the original purchaser and does not cover loss of stones due to theft, loss of merchandise, accidental damage, misuse, abuse, chipped, cracked or broken diamonds, or any other gemstones.

Insurance
In the unfortunate event that your London Gold jewelry is stolen or broken, be assured that London Gold has a working relationship with various insurers and will gladly help you through each step in recovering from your loss. We will cooperate with your insurance company to facilitate a smooth and easy transaction.

If you did not insure your jewelry, London Gold will do its best to minimize your damage and may provide you with additional discounts on your replacement purchase.

This certificate is not a contract of insurance and is not intended to replace private insurance. London Gold encourages you to insure your jewelry. Jewelers Mutual Insurance is available. Please ask your sales associate for further information and an application.

* Normal conditions do not entail wear while engaged in active sports, gardening, swimming, or other strenuous activities. Although diamonds are nature’s hardest substance, a sudden blow can chip, crack or break your diamond. As all jewelry requires maintenance, it is your responsibility to allow London Gold to care for such things as repairing or replacing worn or broken prongs, heads, shanks and ring sizing. A fee will be charged for such services.